In today's world, it is possible for any company to have a global presence with the right strategy and understanding of global markets.
Red Bull
, Koch Industries, Patagonia, Apple Inc., Financial Times, McDonald's, Coca-Cola, H-E-B, Google, and the New Orleans Construction Company are just a few of the companies that have gone global. Koch Industries is the second largest private company in the world and was founded by Fred Koch in 1940. David and Charles Koch, Fred's sons, now run the empire. The company is involved in a variety of industries including refining chemicals and biofuels, forest and consumer products, fertilizers, polymers and fibers, electronics, and more.American staples such as Brawny paper towels, Angelsoft toilet paper and Dixie cups are all part of the Koch-owned brands. Yvon Chouinard founded Patagonia in 1973 with the mission to make colorful but durable clothing that could withstand alpine and rock climbing. The company grew about 50 percent each year until it was almost closed during the recession in the early 1990s. Apple Inc., based in the United States, designs, develops and sells electronics, software, streaming and online services worldwide.
Apple opened its first international location in Tokyo, Japan in 2003 after saturating the US market. Apple has a tight ecosystem that allows them to outperform competition and attract creative audiences around the world. The company has supply chains in 43 countries that send supplies to China for final production and assembly. The Financial Times is a former British newspaper that is now owned by the Japanese holding Nikkei.
The mission of the Financial Times is to provide informed and impartial economic and investment information so that individuals and companies can make safe investment decisions. The Financial Times had a difficult start trying to enter the international market but eventually became successful in India after prioritizing entering its international market. Ray Croc took McDonald's one step further by incorporating franchisees and suppliers which led to restaurants across the United States. McDonald's has been successful internationally thanks to its consistent business model which ensures that a Big Mac tastes the same regardless of where it is ordered from. Today there are 38,000 restaurants in more than 120 countries. Coca-Cola became the company it is today thanks to Asa Griggs Candler and future investors who dramatically increased sales and expanded production from the syrup factory to Canada.
An independent bottle company licensed Coca-Cola syrup production and distribution rights which optimized production and generated massive profits. Coca-Cola was marketed in Germany, China and India and is now sold everywhere except Cuba and North Korea. H-E-B bought blueberries from Chile and Peru to sell them throughout the year even though it was expensive to ship boxes of blueberries to Texas. This allowed them to meet customer needs. Production has increased with demand especially in Mexico which has an ideal climate for producing blueberries throughout the year. Google employees in Argentina think it's a great place to work as do its employees in Brazil, Canada, India and Switzerland not to mention the U.
S. UU. Google takes the cake among global employers for the fourth consecutive year and reaches the top of Great Place rankings in six countries. The New Orleans Construction Company may not be as famous as some of the companies on this list but it's notable because it was the first company to leverage investment. When ranking companies by revenue technology stocks don't fare as well as when ranked by market value.
